Our mission is to drive global student recruitment success through strategic alumni engagement.
“Alumnify emerged from my realisation of the need to better connect future students with alumni. After nearly a decade spent recruiting for a top UK university, I recognised the sector-wide untapped potential of alumni in guiding prospective students through their application journeys, and the impact of showcasing graduate outcomes.
Alumni serve as powerful social proof and authentic voices for their universities, offering relatable real-life perspectives. By leveraging alumni insights and influence, our aim is to create a more engaging and credible narrative for prospective students, helping them to better understand the unique benefits and opportunities a university provides. This approach not only enhances the student experience but also fosters a strong sense of belonging by applicants to their university long before they enrol.”
James O’Grady,
Co-Founder & CEO
Our values
Commitment to trust & neutrality:
At Alumnify, we believe it is crucial to act transparently and openly. To maintain trust with our partner universities, we operate independently in the marketplace, ensuring that we serve neither as an education agent nor receive fees from students or institutions within our delivery markets. This commitment to transparency and independence is fundamental to our ethos and business culture. By prioritising open and honest interactions, we build and sustain the trust of our partners, reinforcing our dedication to ethical practices and genuine collaboration.
Authenticity:
Authenticity is central to our mission. We showcase genuine alumni stories and lived experiences to provide prospective students with real and relatable insights into university life and graduate outcomes. By focusing on true, unfiltered narratives, we help students make informed decisions and understand the unique opportunities each university offers. Our commitment to authenticity permeates our business culture, promoting transparency, honesty, and integrity in all our interactions. This genuine approach builds trust and deepens connections between alumni, prospective students, and our partner institutions.
Connections and community:
We believe that building global connections and local communities is the cornerstone of successful student recruitment. By nurturing a strong sense of community, we create an environment where alumni, prospective students, and universities can engage authentically and effectively, driving recruitment success and enriching the educational experience for all.